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About me

I have been drawing & sketching for as long as I can remember and although my career didn’t initially start in design it has been my profession now for over 17 years. I provide  design services: textiles (prints, wovens & dobbys), fashion apparel (men's,  women's & children),  CAD, swim wear (men's and women's), as well as graphic design, free hand sketching,  illustration & packaging.

Some of the fashion brands I have designed for are macys, private brands,Abercrombie, Hollister, Van Heusen, Randa, Hartmarx and other brand licenses like Tommy Bahamas, Pusser’s , Dr Marteens, Kenneth Cole, Nautica, Express, Perry Ellis and more.

My work is produced with great attention to detail, a  complimentary palette and clear visual communication. I aim to create memorable, vivid identities, rich illustrations and high quality prints for all types of businesses, brands and personalities.

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Resume

RELEVANT SKILLS

 

Mac & PC proficient; Expert in Kaledo Print , Kaledo Weave, PrimaVision, Illustrator, Photoshop, Pointcarre; Intermediate level in Kaledo Knit, Image Ready, Light room, Muse, Freehand, Microsoft Office.

Skills: Woven construction, Print, Cads, Pattern design, Illustration, Free hand sketching, photography, packaging, colorist, labels and logo design.

Fluent in Spanish & English

 

PROFESSIONAL EXPERIENCE

 

MACYS - New York, April 16- present Sr. Textile Designer Menswear

 

  • Led development of seasonal textile concepts and product direction for Macy’s men’s private label brands, delivering over 150+ seasonal CAD designs annually by creating concept boards, trend research, and color palettes.

  • Managed a team of CAD designers, improving design delivery timelines by 25% by coordinating artwork production and implementing structured product lifecycle management workflows.

  • Developed complex woven constructions including jacquards and dobbies, increasing seasonal assortment diversity by 30% through advanced CAD development using Kaledo Print and Kaledo Weave.

  • Collaborated with global mills and vendors across Asia and Europe, accelerating product approvals by 20% through streamlined communication and vendor management processes.

  • Established seasonal color palettes and trend directions across multiple brands, contributing to improved brand consistency and stronger retail sell-through.

  • Oversaw fabric development, lab dip approvals, and strike-off reviews, ensuring product quality and accurate execution of design intent.

 

Kim Seybert, Inc ( Home wear) - New York, Jan 16 - Mar 16  Freelance

 

  • Designed luxury home décor textile collections, including prints and embellishments for pillows, placemats, table runners, and accessories.

  • Increased product visual impact by developing engineered print layouts and repeat patterns using PrimaVision and Adobe Illustrator.

  • Produced print-ready CAD artwork and colorways, improving production efficiency by delivering optimized files for overseas vendors.

  • Designed 3D accessories and packaging concepts, strengthening product presentation for high-end retail distribution.

 

Carole Hochman Design - New York, April 2014 - Dec 2015  Sr. Print Designer 

 

  • Developed seasonal print collections for women’s sleepwear, generating 50+ prints per season across multiple brands.

  • Led trend analysis, color palette creation, and fabric direction, improving alignment with target customer and brand positioning.

  • Created knit and woven textile prints for brands including Tommy Bahama and Jane & Bleecker.

  • Produced engineered and all-over print repeats, reducing production corrections by 15% through improved CAD precision.

 

PVH -Van Heusen brand - New York, Dec  2012 - Feb 2014  Designer

 

  • Developed seasonal woven shirt collections, creating styles, fabric concepts, and color palettes across multiple product groups.

  • Coordinated sample development, tech pack updates, and factory approvals, improving development cycle efficiency.

  • Conducted trend research and fabric sourcing, enabling new seasonal materials and trims for upcoming collections.

 

Randa Accessories - New York, Nov 2009 - Nov2012 Designer III Textile /Prints/ Graphic Designer/Colorist

 

  • Designed print and woven necktie collections for 30+ licensed brands, including Express, Perry Ellis, Penguin, and Bloomingdale’s.

  • Created seasonal color stories and textile patterns, supporting large-scale retail programs.

  • Managed cross-office design communication between New York and Italy, improving development speed and consistency.

 

Abercrombie, Hollister Ohio, Apr –Nov 2009        Designer III - Textile/Prints/CAD/Fashion/Apparel

 

  • Designed fabric concepts for swimwear, shirts, and underwear, creating weave structures and colorways for seasonal collections.

  • Produced original CAD textile artwork, supporting multiple product categories across men’s and women’s lines.

 

Hartmarx - New York, Nov2008 - Nov2009 Designer III -Textile /Prints/Garment /Graphic Designer/Colorist

 

  • Developed woven shirt fabrics and garment concepts for brands including Dr. Martens and Lyle & Scott.

  • Managed mill development and fabric approvals, ensuring production quality and consistency.

 

Freelance - New York, 2007 – 2008   Designer III  Textile Designer / CAD Artist/Colorist

Clients: Oxford Industries, Jones Apparel Group, Sam Hadeya Linens

 

  • Created original textile designs for Women’s and Men’s prints, woven, knit apparel and linens

  •  Designed patterns for wall decor, bedding, bath, table linens, Rugs, pillows, etc.

  •  Developed new color palettes for seasonal product lines

  •  Prepared CAD presentations under tight deadlines for various retail customers

 

Roytex, Inc. - New York, 2004 – 2007  Designer III Textile Prints/CAD Apparel Designer

 

  • Created yarn-dye stripes, plaids, knit jacquards, and prints for major menswear brands.

  • Developed seasonal color palettes and textile collections, increasing design variety for retail partners.

 

Harry Bacharach - New York 1999 – 2004   Designer II  Graphic Designer / Textile CAD Designer

 

  • Designed patterns for print and woven neckties for brands such as Nautica, DKNY, JZ Richards,Calvin Klein, and Perry Ellis lines

  • Designed promotional items and POS packaging such as boxes, bellybands, labels and tags

  • Created promotional material for local companies, increasing sales by 30% in a five month period.

All images and content on this site are  © Juan Olivencia Design. All rights reserved, copying in any way is prohibited.

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